Results Focussed Producer of Strategic and Creative ideas

Driving Brand and Business Growth

I’m a highly motivated, internationally experienced strategic thinker specialising in producing perfectly aligned creative solutions that deliver results. I'm primarily English speaking but also fairly comfortable working in Dutch - I believe smart thinking and big ideas cross cultures and borders - and that we all smile in the same language.

hello@mattphillips.nl

Strategy | Concept | Content | Production

In my experience, if you
stand for nothing, you'll fall
for anything

Check the cases

I'm a highly experienced multi award-winning strategic and creative producer of winning ideas and solutions with 30+ years’ experience in B2B and B2C marketing and communications. I've tackled big brand employer branding, change management and internal communications, as well as large scale B2C fully integrated campaigns. But size is not my driver - I get as much satisfaction from delivering a winning formula to SME's, startups and dreamers.

No matter size or budget, I help organisations produce complex propositions into clear, commercially effective brand systems across global markets.

I combine strategic thinking with creative production to develop scalable concepts that drive measurable business outcomes across branding, campaigns and multi-channel communications.

Experienced in leading fully integrated programmes for B2B and B2C organisations across FMCG, industrial, technical and service sectors, working across Europe and Asia with multidisciplinary teams of 50+.

I'm recognised for building long-term client partnerships by aligning creative strategy with business growth and market positioning - and of course big creative ideas that change the world.

I've studied neuromarketing in the Netherlands to deepen my understanding of behavioural decision-making in B2B and B2C contexts.

I'm proud to have lived and worked in the United Kingdom, Singapore, Hong Kong and China, and have been based in the Netherlands since 2008.